The story of La Cerise
Are you sitting quietly? Let Anne tell us her fairy tale…
“I left my childhood village, Agon-Coutainville in Normandy, for Paris to study applied arts - swapping my plastic jelly shoes for a pair of golden high-heals. After studying hard I become a photo stylist for lifestyle magazines and home linen catalogues. A hard life! I spent my days looking for the best type of packaging, the most beautifully designed object or, and this was the most difficult part, tasting the cakes to make sure they suited the photo shoot. The result? I developed an eye for detail, a style of my own… and a very strong desire to start designing.
As a child I would customise everything and anything that came between my hands, things I picked up at the flea market, cushions, tea towels… In Paris, my student accommodation became my studio, where I would screen print my “quirky” motifs on cushion or bed covers. My friends liked what I was doing and so my designs started moving from one apartment to another… And so began my adventure.
In 2006 I launched La Cerise sur le Gâteau, a neo-traditional home linen brand. The collections re-visit timeless French classics, creating cheeky home linen with a sense of humour. Sometimes I find my inspiration in the world of fashion, but mostly I find inspiration in polka prints, vichy and checkers; with dashes of fluorescent colours and my beloved grandmother’s tea towel. As my creative world is never far from that of a child’s, my designs work well for kids, as well as grown-ups.
Today, La Cerise sur le Gâteau in based in Alsace in an ancient manufacturing factory.
Our products are now in more than 300 retail outlets in France, but also across Europe and worldwide… in Japan, Hong Kong, Australia… Which is handy, as I love to travel to find new inspiration!”...
Who likes working alone?!
So, I’ve surrounded myself with a second family
So what does it take to be part of our little tribe? One must love chocolate, make jokes regularly, know how to the hokey cokey … and, of course, love design. Together we work hard to give our collections colour and flavour, to organise skipping contests to test the resistance of our tea towels
From the left to the right, from the bottom to the top ... This is my crew:
Emily, in charge for customer and sales, she likes to offer you what you need and sour candies!
Jeanne press relations, web and social networks is her thing, she likes to leave you "heart kisses" emoticons...
Julie THE super assistant, she masters accounting & sales administration. In addition there's always chocolate on her desk...
Jo, among Alsace, Portugal and India she always makes it from head to tail! Hats off! (she's the one who crushes on whiskers but shhhh, it's a secret!)
So that your children can inherit your tea towels, La cerise sur le gateau believes in bringing you the best quality possible! We select our suppliers based on skill and « savoir-faire », but also on a shared philosophy. This philosophy concerns a style of manufacturing that respects both quality and work conditions. All our manufacturing linen is based in a region of Porto in Portugal, that has strong historical link to the textile industry, and a skilled local workforce. We have decided to work exclusively with Oeko-tex certified providers for weaving, dyeing and printing.
Oeko-tex is the first label aiming to guarantee human-ecological materials, free from products that are harmful to the body and the environment.
And it’s of course in the Jura – France, a region wellknown for wood craft, that we met our cutting boards maker! At the end, it’s always a matter of building good working relations…
We do our best to develop our product line carefully, for that reason we are always here to listen to your crush with La cerise… but also to be a shoulder to cry on if the products aren’t quite what you expected. This helps us to move forward and make La cerise the very best it can be.
The collection Winter 2016
In the kitchen, a new colour has made its entrance and, like all our other colours, it’s food related! So, after careful deliberation about chromatic cuisine, we have named it ‘Pickle’!
Cushions and accessories range is completed by the ‘Peacock’ color, a deep bluey-green that goes perfectly with the colours ‘Bubble’, ‘Iodine’ and ‘So Blue’, as well as many others!
All of our products are made in Portugal, and they are also ‘green’ as we have decided to work exclusively with Oeko-tex certified providers. “Oeko what!?”, we hear you cry. Don’t worry! It’s not a bad word! On the contrary, Oeko-tex means that our products are guarantee human-ecological materials, free from products that are harmful to the body and the environment. So, you can get the most out of your nap, with your head on the pillow or under the covers!
Our accessory collection has evolved and expanded! Our toiletry and shopping bags have donned their winter attire and gone for a more resistant cotton and more masculine look (because we’ve all offered them to our men who sneakily borrow them. Just be careful not to get caught red-handed,
Mr. Vichy has also joined our shopping bag range and is available in 4 delightful colours. Just slip in our Suzette and Iona pouches to carry them everywhere.
This season’s cushions are declaring their feelings loud and strong! “Plus d’amour s’il vous plait” and “Life is better with confettis”. A great idea for a present to make a statement in the best possible way.
Hey Johnny! Our favourite horse is back on our animal cushions, now available in a smaller version for a snip of the price!
They can be carried everywhere, and kids just adore them!
Off on holidays to the mountains! Emile and Heidi will lead the way down the slopes, sliding on their tea towels!
Aaaaand finally… ! Curtains in cotton and linen that can be hung in two different ways. They come in a huge range of colours to brighten up your living room and bedroom.
Mix and match those colours!